Biocare Programmatic Case Study

Programmatic Display Media

With almost 30 years’ expertise in developing professional nutritional supplements, BioCare continue to provide the most effective and highest quality products, accompanied by the best level of support and service, to effectively meet the needs of each individual. The core values that sit at the heart of everything BioCare do: Quality, Innovation and Education

The UM strategy

We put together a comprehensive targeting matrix, designed to deliver ads at the optimal frequency only to users whose behaviours demonstrate strong purchase intent. On top of this, ensured the ads were as personalised as possible by layering dynamic product ads into the targeting mix.


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